The Brewery Phase II

Planning permission has been granted for a £30 million regeneration scheme of 233-269 High Street designed as a mixed use development to form phase II of The Brewery. The development began in September 2014 and will play a vital role in the overall regeneration of the Lower High Street and wider plans for Cheltenham’s town centre.

The developer of The Brewery Phase II - Martin Commercial Properties - has appointed locally-based contractor, Kier Construction, to build the high street development.  The project will take two years to build.

Philip Martin, development and investment director at Martin Commercial Properties, said:

“We are pleased to have appointed Kier to carry out the construction of The Brewery re-development. As a locally based construction firm, Kier can help us to achieve our ambition of the regeneration and rejuvenation of Cheltenham’s Lower High Street.

“The Brewery’s outlets - including Cineworld, Fitness First, the Play Farm and the existing eight restaurants – will remain open throughout the re-development.  Over the coming months we will be liaising closely with the CBC Taskforce and the Town Centre Management team to ensure any disruption to local businesses and the general public will be minimal.”

The recent letting to Hollywood Bowl along with the opening of IMAX at Cineworld show further confidence from businesses of The Brewery’s re-development plans.

Ben Ramsay, Operations Director of Kier Construction,said: “We are thoroughly looking forward to working with the client team, the designers and our local supply chain to deliver a high quality development in our home town. It is a challenging project but with the expertise and professionalism of our staff, we will work hard to ensure that throughout the works the impact on businesses and the public is kept to a minimum and Cheltenham gets the high street development it deserves.”   

As part of the contract Kier has committed toworking primarily with local suppliers, with a region of 80% of the contractors being locally based.  They will employ circa 1750 people over the 26 month build period.

Jeremy Williamson, managing director of Cheltenham Development Task Force added: “This announcement is another welcome milestone in bringing this scheme to fruition and it is particularly pleasing that a local construction contractor has secured the work, providing a further local economic bonus.”

The regeneration scheme will comprise some 100,000 sq ft of retail space designed in a modern and attractive retail complex and will provide a vibrant retail frontage as well as a safe pedestrian link through to the existing Brewery facilities. In addition, the scheme will provide a 104 bed Premier Inn hotel and 34 town centre apartments above the retail units.


The Brewery, Phase II
Location Plan